ONTRACK

LEGAL RECRUITING

OnTrack Legal Recruiting came to us with a need for an overall brand that included a logo, tagline, website design & content and printed collateral materials.

Our goal was to establish OnTrack as a brand that stood out from its legal recruiting competitors. Most recruiters in this field have a very corporate and sterile identity so we wanted to make sure the brand of OnTrack appeared approachable yet professional.

 

We were inspired by copper color tones and leather textures that embody sophistication and trust - values that are aligned with OnTrack's mission.